This is Jamie Quint's blog covering technology, entrepreneurship, economics, and anything else interesting.
I read Made to Stick last week, an excellent new book by Chip and Dan Heath about why some ideas stick and others do not. There were a lot of great takeaways on a practical level of how to make ideas stickier but one larger concept really stuck out. It is a recurring theme they […]
I was at the 37Signals “Getting Real” Conference this week in Chicago, and while I had already read the book I found a lot of interesting insights into the world of being agile. The web has definitely ushered in a new world not simply because of the way we interact with information, but how its […]
21st Century marketing is about conversations, its about the user being the champion of the brand, its about honesty and transparency, its about listening more than speaking. Cluetrain and Pinko are inspiring.
It seems that one of the easiest ways of being successful is to open new horizons for people, to make something possible that before was only available to somebody with a lot of money, or someone with a certain specific skillset. Simply Democratize. This isn’t a new concept, Henry Ford was successful because he democratized […]
How ridiculous does the above statement sound to you? When was the last time something became popular through word of mouth when it was declared like that? Nobody wants to like something because it is crammed down their through, they want to like it because they like it, they want to own that liking. Help […]
There are some books that get you really excited, this is one of them. Chris Anderson fells the 80/20 rule and principles of traditional marketing in one fell swoop. The best books are the ones that give you an entirely new perspective on life, and this truly does that. He discusses how the democratization of […]